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Why Setting Up Is Easier With Crunch

Vikram Aditya
CEO & Co-founder
August 28, 2023

If you’re a product builder of any sort, you’d be well aware with just how cumbersome and painstaking it can be to setup analytics tools like Mixpanel or Amplitude.

Indeed, it can take between 10 and 30 hours to do so-including valuable developer time! Obviously, given how valuable time and agility are for any early stage startup, this is not the most optimal situation.

Primarily, the reason behind this is because for every product integration, teams need to manually embed scripts (say Mixpanel’s) into each and every single component. Not only is this time intensive, it’s also not work that devs are the most fond of doing-it’s quite menial, to say the least.

So how do we fix this?

In a word, autotrack. With Crunch, all you need to do is copy and paste our script into your code header-Crunch takes care of the rest. No developer interverntion required, no tens of man hours required!

Autotrack though, as you might know, has its fair share of problems. With regards to setup, these problems are most problematic in the context of how autotrack ends up leading to the problem of too much data later.

This is where our use of Generative AI comes in.

While autotrack removes the need for dev intervention by automatically tracking every data point, this ‘saved’ work then needs to be done by the PM, in the form of ‘tagging’ every one of these tracked data points. This is because obviously, not every data point is pertinent or actionable.

The problem here is that ultimately, someone ends up doing the work anyway-it just isn’t the dev.

As always though, it’s better to show than tell. So let’s have a look at how it’d look like for you to get started with Crunch, and how our approach to analytics will save you time, headache, and the risk of mistakes upon setup.


                                                                  Name your team’s workspace

                                                                  Three steps and you're done!

Now that you’ve integrated your data with Crunch, you’re going to want to actually create a digestible dashboard for yourself.

Well, all you have to do is ask!

Our combination of autotrack with AI that can actually make sense of your data to make it digestible brings the benefits of autotrack without the costs that we spoke about earlier.

In a nutshell, while autotrack removes the need for  developer bandwidth, it still involves someone like a Product Manager to actually tag the tracked data in order to make it usable.

Ultimately, its tantamount to the same thing-someone needs to manually parse through a ton of data to make it usable for gathering insights.

This is exactly the magic our setup process brings.

What you see above is literally all you’ll have to do-no developer intervention, no PM intervention.

Autotrack makes sure that all data points are recorded, while a textual interface is all you need to select the data that you actually want to see.

Want to experience this new wave of analytics yourself?

Sign up for our waitlist here!

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